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The Importance of SEO for Your Online Business Branding

What is SEO? SEO or search engine optimization is a method or method used to optimize a website for search engines. In plain terms, SEO is the methods used by webmasters or website owners, so that their websites are at the top of search engines such as Google, Bing, and others.

The Importance of SEO for Your Online Business Branding
The Importance of SEO for Your Online Business Branding

In the world of the web, the term SEO is no longer foreign, this is because SEO is an important part so that a website has traffic or visits. With visits, the website owner's intentions can be conveyed and even achieved.

Example: web designer sells VCC, with SEO people looking for VCC will be directed to and of course, it will be busy with visitors. This is where SEO plays a role in causing many visitors to see the products and services being sold resulting in sales.

What is SEO

Getting to know SEO with a smaller scope, can be separated into on-page SEO and off-page SEO. What can be explained is that on-page SEO is optimization carried out from within a website, including a simple, responsive, and fast appearance. Meanwhile, off-page SEO is optimization carried out outside the website, including backlinks.

The Importance of SEO for Online Business Branding

Online business continues to increase, and this development certainly cannot be separated from the increasing confidence of Internet users in carrying out online transactions. Not only that, the increasingly widespread distribution of internet access has also made online businesses increasingly busy.

How to start an online business? The story begins with my meeting with a bakery business owner, namely Andrew, who was afraid to start an online business. The fear they experience is that their business will suddenly explode with a flood of orders and the business owner will be overwhelmed.

It's natural to experience fear because quite a few business owners have experienced success via the Internet. However, please also note that there are quite a few who experience failure in online business. Again, everything before achieving success will go through a long process, including online business.

Businesses built using online/internet media need branding. More precisely, branding can be intended as a name or form as a representative of the business itself. Branding in online business, examples of online stores include:

• Domain name and where the website is located (hosting)

• A display that can represent marketing in explaining the product to be marketed

• Tips and paths that must be followed in order to make the website busy with visitors

So, that's a brief review of the importance of SEO for branding your online business. Hope it is useful!

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